Industry

Industry

The business side of tech. Developments, legal face-offs, acquisitions, and technology trends.

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How to sell a CPU

Editor's take: Much of the focus in semiconductors is on chip performance, and so for many outside the process it can be mystifying why sometimes a "better" chip loses out to a "weaker" chip. To name just one example, Intel still sells a lot of server CPUs despite their poor comparison with the latest AMD or Arm offerings.
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